Google’s John Mueller has another good one-liner about SEO and Google ranking. He said on mastodon“No ranking factor compensates for missing relevance, or missing user interest.” He explained, “it’s easy to forget that a site doesn’t just ‘rank’ on its own, it ranks for what it’s relevant for.” The context around these comments is from […]
Tag Archives: Relevance
We’ve been seeing for quite some time that Google is shaking things up a little when it comes to how it reads content and decides what’s relevant for SERPs. Well, no wonder this is happening. When surveys indicate that users are not satisfied with Google results and that younger generations are choosing TikTok over Google […]