Opinions expressed by Entrepreneur contributors are their own. Almost every modern business now has a website. But for most businesses, a website is just a static tool, meant to provide general information to a general audience. This can work well, especially if adequately supported with a smart marketing and advertising strategy. But if you want […]
Google just announced that it fixed a bug with Google Search Console that labeled pages as being indexed when they were not indexed. Google said this bug “affected many properties”. Google wrote on Twitter “Today we fixed a Search Console issue that affected many properties: we were reporting pages that are not indexed as being […]
Yesterday morning, Google fixed the validate fix button and rolled out the more simplified coverage report statuses. With that, Google also added a way to filter the report by resubmitted pages and a new source column. There are two newish items in this report, outside of the invalid or valid / indexed or not indexed […]
In 2021, Google said that Core Web Vitals may also be graded based on pages on your site that are noindexed. Well, that is no longer the case according to an updated Google help document. A page that has noindex on it will no longer be factored into your Core Web Vitals and Google Page […]
Kenichi Suzuki asked Google’s John Mueller an SEO question that got an interesting response. The question was “I’m curious about this thread. If page A has noindex and rel=canonical pointing to Page B, are the signals of A transferred to B?” John replied, “I don’t think that’s defined.” Here are those tweets: I don’t think […]
At a court hearing, a dog officer testifies. He is heard by a judge, a juror and a criminal. … [+] carefully. getty The legal profession, like every other profession, has go-to pages. The following are the two main verticals that legal pages may cater to before we get into the ranking. litigationThis is the […]
In part one, Larry Brauner and I spoke about growth versus brand marketing, reputation management, reviews, ads and more. In part two we go deeper on some topics including: Using Search Ads Before Doing SEO (0:00) SEO for Less Competitive Keywords Creating Different Pages For Different Personas & Searcher Intents (5:20) Creating Landing Pages for […]
Opinions expressed by Entrepreneur contributors are their own. Landing pages are a common staple in most digital marketing strategies. Even if you’re not heavily invested in marketing and advertising, you might have different pages of your website designed for different target audiences. Creating different landing pages allows you to customize your content for very specific […]
If email’s the baited hook, the email capture landing page is the sturdy and trustworthy line that allows you to reel in prospects to complete a desired action—eg, completing a sale, downloading an ebook, requesting a demo, subscribing to a newsletter, or something else. A catchy headline and a juicy offer may be enough to […]
We know that links pointing to pages that do not exist, that 404 or some soft 404, are links that are not counted by Google – that is not new. But John Mueller of Google spoke about how sometimes you can redirect old 404 pages and that link may pass to the new page, even […]