Landing pages play a significant role in digital marketing. They provide an excellent platform for business owners to showcase their offerings, promote special deals, and keep the audience engaged with new deals. A landing page is a single webpage that appears after a user clicks on a search engine-optimized result or an online advertisement. It […]
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While last month’s Google webmaster report was filled with the Google March core update, the product reviews update, Bard, AI, sitenames and more; this month was just as packed. We had the reviews update, a local look at the core update, big updates to the Google ranking system’s document, a new search engine for Google […]
Google is now saying that page experience, mobile friendliness, page speed, and secure site are ranking “signals” but were never ranking “systems.” “It just meant these weren’t ranking *systems* but instead signals used by other systems,” Danny Sullivan, Google’s Search Liaison, said this morning on Twitter. The confusion came after Google removed several ranking systems […]
This week, we had the Google April 2023 reviews update finish rolling out after 13 days. That update was pretty heated toward the last week of the rollout. Google clarified that page experience is a ranking signal but not a ranking system. Google asked you to submit issues with site names in the search results […]
Google has updated its documented ranking systems page over here to remove four ranking systems from the list, including removing three ranking systems. Google has removed the page experience system from the main list, not adding it to the retired list, and removed mobile-friendly ranking, page speed, and secure sites systems from the retired list. […]
What a busy week, we had Google confirm it is working on an all-new search engine that uses AI and Bard. There is no ETA for when that will go live, but in the coming months we will see more minor updates to Google Search to embed AI throughout; this is code-named Magi. Google’s April […]
Are you looking to make the most out of your online advertising efforts? Then designing visually appealing landing pages is key. This article will serve as a visual guide to landing page design, exploring what you need to know, the top trends for 2023, and how you can create a dazzling page for your business. […]
Google Ads announced Four new features coming soon to Performance Max, including campaign-level brand exclusions, page feeds, video creation tools, more experiments, and more reporting. Ginny Marvin, the Google Ads Liason, said on Twitter, “you likely saw account-level negative keywords started rolling out next month for brand suitability & other purposes.” Here is what is […]
Microsoft Bing is now tucking away its logo, hiding it from searchers, after you conduct a search using your mobile device. Bing will anchor you down to the top of the search box, moving the Microsoft Bing logo out of view, and focusing just on the search results page. Former Microsoft Bing employee, Duane Forrester, […]
30-second summary: There has been a gradual increase in Google’s impact of page load time on website rankings Google has introduced the three Core Web Vitals metrics as ranking factors to measure user experience The following steps can help you get a better idea of the performance of your website through multiple tests A fast […]