From testimonials and personalized CTAs to benefit-highlighting copy, your affiliate landing page should have the right mix of on-page elements to make people purchase using your affiliate links. But how do you create an affiliate landing page that gets thousands of conversions when you only have 2.6 seconds to make an impression? Let’s learn how […]
Google’s John Mueller was asked if internal links that point to its own page, does Google give those links more weight. In short, John Mueller of Google said no. The question from Sina Afkham was, “How much weight does Google give to internal links pointing to a page itself? Does Google consider the anchor text […]
Google Images are now showing the site name, favicon and below that, a second line, for the page title that image is sourced from. Previously, Google showed just the image, then Google tested the site name and favicon but now Google is showing it all. Here is a screenshot of what I see in Google […]
We all know that if you’re creating a website, an About Us page is a must. However, what we might not know are some of the best practices to keep in mind when creating About Us pages. So, for this piece, we spoke to content marketing experts and asked them their thoughts on what makes […]
An effective landing page can make all the difference for marketers looking to convert website visitors into leads and loyal customers. But though landing pages sound like a quick solution to low conversion rates, creating one from scratch can be challenging, even for the more experienced marketers. You require extensive coding knowledge, design expertise, and […]
For the original iTunes version, click here. Every week, the Google Search volatility keeps getting hotter, but Google did say we should have a confirmed update this summer. Google fixed the News indexing bug late last Friday. Google said AI-generated content is not, by default, well received by Google’s ranking algorithms. Google said journalistic awards […]
If you’re serious about getting your products, services, and business found these days, knowing the ins and outs of solid search engine optimization (SEO) isn’t just a good idea. It’s an absolute must. After all, even local consumers who prefer to do their buying in person use the internet to research their purchasing decisions and […]
Google Search Console’s page indexing report should show more fine-grained page indexing issues starting on July 2nd. Google forgot to add an annotation to the report back then but promised to add it soon, so the confusion around why some are seeing a spike in errors can go away. John Mueller from Google posted about […]
Back in the early days of the world wide web, webmasters used splash pages to tell you to download Flash Player or turn your sound on for the best experience on their site. Now, you can use splash pages to: Collect contact information Present a disclaimer or warning Ask for age verification Promote an event […]
Today, like previous years, Google has posted a grayed-out logo and a small US flag, to commemorate Memorial Day in the US. I will not be posting stories today, to respect the holiday. Here is what it looks like: Google also has a grayed-put logo at the top left of its search results page. Google […]