If you’re a marketer working in a highly specialized niche, you might be wondering about how you can maximize your impact and make your mark. Some marketers mistakenly believe that being in a niche industry is a disadvantage, but it’s all about how you look at it. Being a glass-half-full kind of guy, I thought […]
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Just because you sell a niche product doesn’t mean you need to think small. In fact, you have a unique opportunity to dominate your target audience, which is finite, rabidly engaged and hungry for the next flavor, innovation or permutation. I love mixing it up with e-cigarette users because I know that they’re way into […]
Wouldn’t it be nice to get a piece of the pie every time you recommended a product to someone, and they purchased it? Well, with affiliate marketing — that’s exactly what happens. Affiliate marketing is a process where if you recommend a product or service to someone on your website (or any other platform) and […]
Take online marketing to the next level from David | October 19, 2021 Trying to draw attention to your product in a digital marketplace can be challenging, especially when the traditional demand for some products has been around for many years. When purchasing moves to a digital platform, promoting and marketing your products over the […]
Like in any business, a music business niche market represents a subset of consumers on which a particular product is focused. Here, we look at how to identify and focus in these groups within your audience in order to better monetize your fanbase. Guest post by Keturah Brown of the Bandzoogle Blog Simply put, a niche […]
The opinions of entrepreneurs’ contributors are their own. Technology has been on an exponential growth path throughout our lives as ever evolving trends are introduced. In this digitized era, the industry that has developed the most is contents To write. When I started my personal blog, I didn’t know I could set it up my […]
Conventional wisdom suggests that when you cast a wide net you catch more fish, but in today’s highly competitive marketplace — made even more uncertain by the ongoing pandemic — that kind of thinking is no longer the rule. These most unconventional times call for narrowing your focus to one or two areas of specialization […]
Template # 1: The instruction video The how-to video is what it sounds like … It’s a video that shows someone how to do something, like baking a cake or doing a push-up. For many companies, how-to videos are their bread and butter. In fact, how-to videos are like a video version of blog content. […]
You set yourself up for success by finding the right niche for your restaurant. Whether you’re serving gourmet food in a fine dining establishment or flipping burgers next to the local university, there’s going to be an audience that works best for your business. By focusing on niche marketing, your restaurant will flourish. What is […]
In the digital landscape, it can be difficult to grab a lead or prospect’s attention. After all, with so many ads, articles, social videos, and product placements, the average internet user is surrounded by thousands of digital media every day. So highlighting is the main goal of digital marketers who want to interact with their […]