It’s Tax Day. Even if you’ve waited until the last day to file your taxes, you’re not alone — millions of people will file their tax returns today, including billionaire businessman and 13-year “Shark Tank” staple, Mark Cuban. Cuban took to X, formerly Twitter, on Sunday to answer a question posed by a user who […]
Mark Huntley Sheds Light on the Dark Side of Google’s New SERP Features for Advertisers In an era where digital visibility is paramount, Google’s Search Engine Results Page (SERP) has been the cornerstone for brands and advertisers aiming to capture the attention of online audiences. However, recent changes in Google’s SERP features, as highlighted by […]
Mark Huntley’s Insights: Entertainment SEO in the New Era – Optimizing for Top Stories and Tweet Carousels In the ever-evolving landscape of digital marketing, the entertainment and media industry faces unique challenges and opportunities, especially when it comes to search engine optimization (SEO). With Google’s SERP features continuously adapting, staying ahead requires not just awareness […]
Mark Saltarelli and I spoke about his history and about B2B digital marketing in part one; it was super interesting, so make sure to listen to that. In part two, we talk about customer misses, structuring campaigns, and data. We dove into some examples of what a typical B2B customer misses with this, and he […]
Mark Saltarelli used to work at Cypress North for a couple of years but wanted to go in-house and joined Order, a later-stage startup. We spoke a bit about his history in digital marketing, first working at Toast, then FullFunnel, then Cypress North, and then where he is now at Order. We spoke a bit […]
In any business, whether you’re starting up or have been established for years, it’s important always to be looking for ways to improve. To build a stronger, more niche-focused business, consider targeting specific types of customers and catering your products and services to them. This can help you stand out in your industry better and […]
everythingpossible/iStock via Getty Images As I continue my foray into the cloud sector, companies like Veeva (NYSE:VEEV) and nCino (NYSE:NCNO) have really stuck out to me. These are smaller cloud companies that have carved out a niche insulating them from competitors within their respective operating areas. Although VEEV is an interesting company, the risks outweigh […]
The structure of mainstream music is changing once again, and so shall Warner Music Group. Will focusing on smaller artists and audiences improve WMG’s success? by Mark Mulligan of MIDiA Warner Music Group’s (WMG’s) Steve Cooper recently stated that the major is no longer financially dependent on superstars – which is, of course, quite a different […]
A few weeks ago, Mark Cuban (who needs no introduction), went to Twitter to complain about how Google is ranking fake Shark Tank endorsements. Mark wasn’t too happy with Facebook either about it. But Danny Sullivan from Google responded saying he will escalate the complaints. Here are Marc Cuban’s tweets with the complaints: where are […]
In any business, whether you’re starting up or have been established for years, it’s important always to be looking for ways to improve. To build a stronger, more niche-focused business, consider targeting specific types of customers and catering your products and services to them. This can help you stand out in your industry better and […]