Tag Archives: Leaders

Social Media Marketing

What’s Good B2B Content? Content Leaders on 9 Should-Haves for Standing Out From the B2B Crowd

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16
Jan

Inaccurate, packed with “filler,” or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. According to one study, it also costs over $50 billion annually due to wasted resources alone. But what makes B2B content good? Tough question. With Google promising to prioritize “helpful content” going into […]

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Social Media Marketing

I Asked 13 Buffer Leaders for Recommendation on Succeeding in My New Function

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02
Dec

As part of my comprehensive Buffer onboarding — which had me up and running at full speed in a matter of weeks — I was tasked with setting up intro calls with the company executives.  The prospect of sitting down (even virtually) with our CEO and other senior Bufferoos was daunting for a newbie. I […]

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Work From Home

Grant Lira & Gavin Lira Speak on the Future of Content Creation for Busy Leaders

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13
Jun

Home Business Magazine Online Photo courtesy of The Empathy Firm As personal branding continues to evolve, The Empathy Firm, established by siblings Gavin Lira and Grant Lira, is making a significant impact with their groundbreaking, AI-driven Michalengo System. This state-of-the-art solution harnesses artificial intelligence to help busy founders and top-tier executives generate leads and build […]

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Email Marketing

Why You Want Key Opinion Leaders in Your Advertising

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07
Jun

Word of mouth is one of the most powerful tools in marketing: According to Nielsen, 92% of consumers say that they’re more likely to trust personal recommendations about ads 74% of consumers Identify word of mouth as a key influencer in their purchasing decisions Millennials are 115% more influenced by word of mouth than traditional […]

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Social Media Marketing

How Are Leaders Experiencing Remote Work?

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20
May

We’ve been writing and publishing Buffers State of Remote Work report for six years now, and we’ve learned a lot about the trends, benefits, and struggles of remote workers along the way. This year, after releasing the report, we had several people comment that they wondered what the results would be like for only people […]

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Work From Home

Twin Cities Business Leaders Toast to Children’s Health at WineFest No. 26’s Grand Tasting

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19
May

Home Business Magazine Online What can be better than getting to enjoy unlimited pours of award-winning wines and sample-sized entrees from sought-after Twin Cities restaurants? Doing so for a good cause. Last weekend, hundreds of Twin Cities business leaders, influencers, and other wine enthusiasts toasted to children’s health at WineFest No.26. Taking place at The […]

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Content Marketing

Tech Leaders Ask For A Pause On Large AI Tasks. But will the world hear?

Posted on by admin
05
Apr

ace AI becomes more powerful and pervasive, concerns about its impact on society continue to mount. In recent months, we have seen incredible advances like GPT-4, the ChatGPT language model’s new version from Open-AI, able to learn so fast and respond with many quality responses that can be useful in many ways. But at the […]

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Social Media Marketing

Three Differences Between Managers and Leaders

Posted on by admin
07
Jun

Three Differences Between Managers and Leaders Three Differences Between Managers and Leaders When people think of managers and leaders, they usually conjure up images of autocratic, rigid figures with little in common with the team-oriented and flexible personalities that make up the bulk of management. This might be because many people have never really had […]

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