Content marketing is one of the best and most popular ways to promote a brand. It’s flexible, with various content formats and strategies companies could explore depending on their marketing goals and target audience. Various brands and businesses see the value of content marketing in their overall strategy, as well. In 2022, 90 percent of […]
Synergy, disruption, omnichannel: The three prongs of every mid-2000s marketing plan. We’re more evolved now, right? In 2023, social media integration goes beyond buzzwords and is the fundamental piece of every successful digital marketing strategy. Social-led brands continue to build more loyalty and attract more new customers and followers than brands marketing the traditional way. […]
Reddit’s looking to better facilitate the off-platform distribution of subreddit content, with some updated post sharing processes that will enable users to share Reddit links without the link display showing their Reddit username, better-protecting user privacy. First off, Reddit’s added a new option to share Reddit posts to Instagram Stories in a new sticker format, […]
Constantly creating and publishing content on various platforms can be time-consuming and overwhelming. Luckily, with the help of automation tools like Zapier and Buffer, you can streamline your social media and content creation process. Today, we’re excited to share our completely revamped Zapier integration, enabling you to share your content from anywhere to everywhere. There […]
I am currently in Seattle and headed to the Microsoft Campus in Redmond for an in-person press event. I decided to go, assuming it would be related to ChatGPT and Bing but Microsoft would not tell me what it was about, nor would Microsoft let us say we are going to the event. Then yesterday […]
We’re excited to announce the release of the new Facebook Lead Ads integration for ActiveCampaign, Facebook Lead Ads by Meta. This integration syncs newly generated leads directly to your CRM, so your sales and marketing teams can take immediate action nurturing them through all of your channels, campaigns, and automations. Check out the integration or […]
Google has updated the Google tag (the new Google tag) to include a new tap coverage summary and offering deeper Google Ads, Google Analytics, and various CMS integrations. Google wrote “we’re unveiling another set of capabilities that provide more visibility into your site’s measurement coverage and simplify the setup.” The new tag coverage summary, you […]
This is interesting – Twitter is experimenting with a new integration that would enable users to display their Bitmoji character as their Twitter profile imageproviding another way to use your digital avatar as a representation of yourself. As you can see in this image, posted by app researcher Alessandro PaluzziTwitter’s testing out a new Bitmoji […]
Bing Search has a new carousel for “top rated tutors” for keyword searches such as [piano], [makeup], [guitar] and so on. This brings up a special search carousel that pulls data from TakeLessons, a Microsoft owned property. Here is a screenshot of the [piano] query for “explore top rated piano tutors.” When you click on […]
Can you recall that one email that you got to complete the purchase that you’ve forgotten about? Or the birthday message with a discount, you’ve actually used? Maintaining a personalized relationship with customers may seem like tedious work, but you can actually do that easily and with no coding knowledge. The GetResponse Shopify integration offers […]