TikTok is many things to many, many people — a daily vlog, a place to get news and an incredibly popular search engine. Still, it’s important to remember that TikTok started as a place for sounds. Yes, before it was the all-consuming social media beast it is today, TikTok was mostly known for music. In […]
Creating an ebook can be a pain, especially when you’re not a designer. From thinking about the content, typography, color scheme, and layouts, you may end up overwhelmed. But it doesn’t have to be such a struggle. You don’t have to spend hundreds of dollars on a professional designer or spend hours learning how to […]
Many franchisors are good at consumer marketing. But they typically struggle to reach a different, equally important audience — potential franchisees. Sasin Paraksa | Shutterstock I’ve spent 15 years in franchise development marketing, and I see this problem repeatedly. Digital marketing strategies are often underbudgeted, or spearheaded by internal point people with limited experience. As […]
If you want to become an author, you’re going to need to find a literary agent. Agents can help you not only get your book ready to be published, but they can help you get your foot in the door to potential publishers. Finding a publishing company on your own versus trying to find one […]
Knowing your customer is the foundation for any successful business. Getty When starting a business, rule number one is to know who your customer is. Knowing your customer is the foundation for any successful venture because it will influence your content, marketing, product development—basically every aspect of the company. Yet, deciding on a niche isn’t […]
The Chronicle Prosper Ndlovu recently in Gaborone, Botswana ZIMBABWEAN businesses have found a niche market in neighbouring Botswana judging by the positive feedback received by more than 30 local companies that exhibited their products and services during the just-ended Botswana Global Expo that was held in Gaborone. The country’s trade development and promotion agency, ZimTrade, facilitated […]
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An Ottawa startup behind a new app that aims to make workers more productive by aggregating information from platforms like Gmail, Slack and other sources has raised more than $2 million from a group that includes former Shopify executives and C-suite leaders at Apple and LinkedIn. Nook Technologies said Wednesday it’s secured nearly $2.4 million […]
Define the niche Spotting a gap in the market is really about identifying unmet needs or finding under-served customers. This often comes from knowing the industry well and discovering an unsatisfied segment. Some of the more lucrative niches are in areas where bigger players cannot meet more complex customer needs because they either don’t have […]
Millions of would-be entrepreneurs dream of the opportunity to launch a successful startup. But before you spend your first dollar or land your first client, you need to find a niche for your business. It’s not enough to have a good idea, nor is it enough to have a solid team or an overflow of […]
Harmonic Breathing (https://www.harmonicbreathing.com) is dedicated to providing calming breathing meditation music that serves as an escape from the stresses of daily life. Their music is intended to help you focus on your breath and clear your mind, allowing you to relax and rejuvenate.This website has a number of features that can help you relax and […]