Easter is coming! And though the holiday remains deeply religious, it has grown to be quite the commercial holiday. Check this out. In 2023, 81% of Americans celebrated Easter with the consumers planning to spend approximately $24 billion. This is a sure spike from the $20.8 billion spent in 2022. So, while you get lost […]
It doesn’t matter how good your interview was — you STILL need to send a follow-up email for five reasons: It leaves a good impression. And impressions are everything when it comes to getting a job. The hiring manager will remember you. You were likely one of several interviews conducted by the company. Don’t get lost in […]
So, you’ve got new leads. That’s great! Now what? It’s time to turn your leads into customers. If you’re new to building lead nurturing strategies, you may feel overwhelmed about your next steps. In this post, you’ll learn how to develop long-term relationships with your new leads and how to build four types of email […]
In 2024, one of the best ways to drive traffic to your website is still via search engine optimization (SEO). However, thanks to advances in modern technology (notably AI), it’s never been easier to rank for different keywords to capture as much traffic as possible. One of the newest methods to hit the scene is […]
Are you familiar with the concept of negative tone words? The mood and emotion conveyed through writing is a key component of what makes it effective, and tone words are a powerful tool at your disposal. This guide focuses exclusively on one type of tone words – negative tone words. These are words that convey […]
Thinking about starting your coaching business? Or you just want more clients? Without a well-organized strategy, the process of converting potential clients into loyal customers can become more complicated than it needs to be. That’s where the sales funnel becomes helpful. A sales funnel acts as a roadmap that streamlines how potential customers engage with […]
Who am I? I’m Ramit Sethi, the guy behind the New York Times bestseller “I Will Teach You To Be Rich.” As a personal finance guru, my mission has always been clear: to provide straightforward, actionable advice that transforms the way people think about money. Beyond just being an author and a personal finance advisor, […]
LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. Much like Instagram carousels, they tend to be very appealing because they differentiate from the other types of content you might come across on your feed. They also […]
Want to build your email list more effectively and get more valuable leads for your business? That’s a great strategy. Email marketing is one of the most powerful (and affordable) channels to reach potential customers. That’s why 87% of marketers use email to promote their product, software, or service. But getting people to subscribe is […]
My mom taught me a neat trick when I went to college: Take the leftover veggies from dinner, chop some fine onion, add some hot sauce, and use it as your sandwich spread. I used the hack all the time — sometimes for breakfast on busy mornings and other times for snacking in late evenings. […]