Business news is constantly filled with headlines on the stock market and corporations that are ‘too big to fail.’ Amidst all that, it’s easy to forget that small businesses are the lifeblood of the U.S. economy. For over 60 years, National Small Business Week has put a well-deserved spotlight on the contributions of America’s entrepreneurs […]
Many people battle with imposter syndrome—mine was compounded by the fact that I dreamed of starting my own coaching company in my non-native language. I was born and raised in Peru, and even though I attended a bilingual school from the age of five, the idea of taking the plunge of building a business in […]
When you search for you Google Business Profile in Google, Google may show you the number of “customer interactions.” The question is, how often is that number updated? Matt McGee said in the Local Search Forum that he believes it is updated every 2-3 days. Here is a screenshot of the “customer interactions” section for […]
In today’s volatile economic landscape, the art of personal finance and business budgeting has never been more critical – or complex. With the right budgeting app, the once-formidable task of tracking expenses, managing cash flows, and forecasting financial futures becomes not only manageable but, dare we say, slightly enjoyable. For Millennials navigating the intricacies of […]
The Future of Work: Working from Anywhere, Anytime The world of work is changing! Remember those days when everyone had to go to an office every single day? Well, things are different now. More and more jobs are moving online, which means people can work from anywhere with an internet connection, even from their living […]
Ever dreamed of turning your travel adventures into a way to make money? You’re not alone! Many people love to travel and share their experiences with others, and social media can be a powerful tool to do just that. But how do you go from posting pretty pictures to actually earning a living from your […]
With a background in the dynamic airline industry, I transitioned into small business ownership ten years ago, where I became intimately involved in marketing tasks. During this time, I stumbled upon search engine optimization (SEO) and recognized its pivotal role in driving business success. Over the past decade, I’ve immersed myself in mastering the nuances […]
Many people are lying. I personally know of SEVERAL entrepreneurs who are point-blank lying about their revenues, but there are other ways to shade the truth: I can make $50mm but spend $70mm to get there. I can use a $225,000 launch month to claim I have a “2.7mm run rate.” Some personalities with 2+ […]
The subscription model redefines the economics of purchase, offering a gateway to value that’s as accessible as it is appealing. It’s a strategic pivot from the hefty upfront costs that often act as barriers, instead inviting customers into an experience that’s both affordable and accommodating. This approach isn’t just business savvy; it’s customer-centric, acknowledging and […]
Google has added the ability to add activities and events to the Google Business Profiles dashboard. This is a quick form to add upcoming events or activities to your business quickly. Here is where you can highlight activities that you run that may direct more people to your venue. This was spotted by Mike Blumenthal […]