Google Search and Google Maps have become the two favorites Digital marketing tools for small companies. The reason is simple: digital transformation turned the internet into a powerful ally for anyone looking to attract customers and build strong relationships with them. If we type “IT store + CITY” or “Pizza near me” in Google Search, […]
This is my guide to search engine optimization (SEO) basics for all you beginners out there.If you want to: Learn why SEO is important and how it works. Discover the different types of SEO and their benefits. Get some actionable tips on how to use SEO for your website. Then this is the blog you’ve […]
Would you like to know how to make money in Forex? That question is asked by day traders every single day. Forex is the biggest financial market in the world. When you look at the market, you’ll find that it’s run by large corporations and day traders like yourself. The difference between the corporations and […]
Navigating the world of email marketing can be challenging, especially when it comes to ensuring your carefully crafted messages land in your recipients’ inboxes. One crucial aspect of achieving higher email deliverability is implementing proper email authentication. In this article on how to authenticate your email, I’ll walk you through the world of SPF, DKIM, […]
Investing in the stock market can be an exciting and lucrative way to grow your wealth over time. However, as a beginner, it can also be overwhelming and confusing. Many beginners make common mistakes that can lead to costly consequences and hinder their progress towards their investment goals. To help you avoid these pitfalls, in […]
Whether you’re trying to become a content creator or you want to tap into social media content for your business, now is a great time to get started on social media. Social media marketing has one of the best ROIs, and when you create high-value content, there’s no limit to how high interest in and demand […]
Now that you’ve built a solid WordPress website, you need to know how to drive traffic to it. While there are tons of digital marketing strategies to help you maximize the number of visitors, one of the most reliable options is search engine optimization (SEO). Fortunately, WordPress SEO techniques are easy to master as long […]
Remember Bing Ads? Well, they go by Microsoft Ads now and they definitely shouldn’t be an afterthought. While Google remains king of search with the vast majority of the market share (it’s become a verb, after all), Microsoft Ads are in second place. Savvy digital marketers can (and should) learn how to leverage the power […]
Thanks to massive marketing tech improvements and ad space availability, finding new customers has never been easier. Finding the right customers, however, is a little more elusive. Account-based marketing flips the traditional marketing approach on its head by first identifying key accounts you want to sell to and then targeting them specifically. With account-based marketing, […]
Investing for beginners is about more than obsessing over the latest meme stocks. In fact, it might just put you off investing because, let’s face it, that doesn’t do anything for your investment knowledge other than keep you busy and bored. Investing has come a long way. It’s more accessible, it’s cheaper, and it’s a […]