As we discussed here, the key to constructing a portfolio is not picking killer stocks! It’s figuring out a balanced asset allocation that will let you ride out storms and slowly grow, over time, to gargantuan proportions. To illustrate how to allocate and diversify your portfolio, we’re going to use David Swensen’s recommendation as a […]
Google has released version 2.2 of the Google Ads Editor, this comes four months since release 2.1 was released in July. The new version gains quicker access to the Asset Library, easier ad scheduling, improved notifications, and more. Here is the full list of changes you can expect in version 2.2 of Google Ads Editor. […]
Google Ads has added several updates to Performance Max campaigns. The updates include support in performance planner, scheduled asset groups with automated rules, first-party data segmentation, and up to 15 headlines from only 5 headlines. The new Performance Planner tool for Performance Max allows you to create plans and understand how you can invest your […]
In-depth Analysis Help Navigate Through Post COVID-19 Landscape The issue of aging assets has been heightened during the COVID-19 crisis for both public and private sector industries. This is where companies in the asset optimization solutions market are stepping in to ensure their assets and businesses are future-proof amid unprecedented time of business volatility. For instance, Arcadis […]
Google Ads is being introduced or now has that of Google Creative Studio Asset library Function directly in Google Ads. I believe Brett Bodofsky was one of the first to share this Twitter and George Nguyen confirmed it with Google a few weeks ago. Google told George of Search Engine Land “The asset library as […]
Strategic asset allocation is the practice of setting a goal for each of your asset classes (e.g. stocks, bonds, cash) and realigning them each year as you get income from your investments. This is a great tactic if you: Focus on long-term financial goals Enjoy a hands-on approach to your portfolio – and don’t wring […]