Google Search Updates, High Tales Deduplication, Crawl Spikes, and Desktop Page Experience Report

In this show we have everything for you from creepy crawlies to blood sucking vampires and walking zombies. First, we’ve had a couple of unconfirmed updates to Google’s search algorithm this week, one last weekend, the second on Monday, and the third on Wednesday and Thursday. Google said they don’t release algorithm updates specifically ahead of the weekends. Google again said spikes in crawl rates don’t mean an update is coming, they’re unrelated, Google said. We’ve seen some weird crawl spikes on a few sites this week. Google said they want to make crawling more efficient, but maybe not through IndexNow. Google said when it comes to headline deduplication, they remove the link if it’s the first link in headlines and if headlines appear before web results – but that could change. Google has published the Page Experience Report for desktop pages in the Search Console. Google said it’s impossible to understand when content in different languages ​​is equivalent. According to Google, understanding languages ​​and places without hreflang is getting better and better. The Google Product Reviews update is expanding, can use machine learning, and could one day be integrated into core updates. I wonder if Google might target fluffy content this year. Google’s John Mueller spoke in a video about site migrations and URL changes. Google said hosting companies shouldn’t use robot detection interstitials without 500 status codes. Google said recipe markup must use fixed times, not ranges. Google could update and even rename the Google Webmaster Guidelines. Google said it isn’t getting rid of Target CPA. There is a bug with Discovery and Performance Max campaigns, and there are new placement reports for Performance Max campaigns. Google Maps is testing the display of review snippets in the map interface. Google has a location pack result with activities, airports and stops. Danny Goodwin 301 redirected to Search Engine Journal from Search Engine Watch and is now redirecting to Search Engine Land. And if you’re looking for the Federal Vampire and Zombie Agency, you won’t be able to find them with a Google search. And if you want to help sponsor these vlogs, go to patreon.com/barryschwartz. That was the search news this week at the Round table for search engines.

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