Hyperlinks to publications are regular hyperlinks, says Google

You’ve probably seen all of the websites that have an “As featured on” section on their site, or something like that, then a carousel or listing of logos from those brands. Well, these links shouldn’t be feared, said Google’s John Mueller, putting these links on your website “sounds like a normal link”.

John Mueller said this on Twitter – Where Vlad Rappoport’s question was: “If we have important publications on our homepage that featured our brand and we choose to link to them for each logo, should they be nofollow or dofollows okay?” John replied, “That sounds like a normal link to me.”

What types of links are we talking about, here is a random screenshot from a random website:

Many websites do this and it is a way for the company to build credibility for their product or service on their website.

Here are these tweets:

That sounds like a normal link to me.

– 🧀 John 🧀 (@JohnMu) November 23, 2021

Forum discussion at Twitter.