The way to Select a Good Multi-Vendor Marketplace Builder Plugin for Your Ecommerce Journey

In the last few years, the online shopping behavior of customers has developed significantly. As a result, the number of online retailers is also growing at a remarkable rate. And the concept of the marketplace is growing in popularity.

According to Statista, almost 21% of e-commerce companies are already listed on a multi-vendor marketplace.

WordPress makes it easy for you to customize your marketplace and make money without running out of inventory. Here we explain some important factors that you should consider before choosing a multi-vendor plugin for your online business.

Learn how to keep your website simple and stylish so that both vendors and customers can navigate the website with ease.

10 things to consider before choosing your multivendor marketplace system

The online marketplace is a platform on which several providers come together in one place and sell different products or services to customers. This gives customers a wide choice to choose their preferred products or services at will.

As a marketplace owner, you should ensure a better customer experience on your ecommerce site. This will improve your overall performance in the marketplace and make your website more satisfactory for both customers and sellers.

1. Simple setup wizard to get you started

You will find it challenging to convince vendors to become your sellers if your setup process looks complex. Also, too many options in the login process can prevent users from registering on your website.

So before you Start your multivendor marketplace Try to keep your registration process short, clear, and easy to understand.

For example, they can ask relevant questions but not include too many details, or let users complete the process through their social profiles.

2. Front-end provider dashboard

Vendors are the most important part of your marketplace as they are directly responsible for selling products to customers and generating revenue. You should always have something special for your sellers firsthand.

Providing an intuitive dashboard can help them manage their stores. Keep the dashboard simple and effective for them with all the necessary elements. Such as important updates, announcements, reports, tools, etc. Regardless of whether you have the technical knowledge or not, you can easily see everything at a glance.

Below is an example from the Dokan Vendor Dashboard. It gives the seller an overview of their business and activities. From this dashboard you can easily manage your business and also get quick insights.

In short, the more benefits you offer your suppliers, the more profit they can make for you.

3. Compatibility with multi-vendor themes

There is multiple marketplace themes available in the market to choose from. All of them are beautiful and have exclusive elements to make your website stunning. Plus, they’re fully compatible with almost all multi-vendor plugins.

All you have to do is pick the right one that fits your niche market. Then carefully install it on your WordPress site. Check compatibility with your version of WordPress and other plugins before completing the process.

Your theme represents your marketplace overview. And if it looks strange, people will be uncomfortable navigating your online store. Also, it will be difficult for them to find their preferred products.

4. Easy checkout process

This marketplace website feature is another important thing to consider before using a multi-vendor plugin.

With a complex checkout process, buyers fail to complete their purchases and result in the cart being abandoned. As a marketplace owner, you don’t want buyers to grapple with it?

“Losing E-Commerce Brands” $ 18 billion in the sales revenue every year due to the abandonment of the shopping cart ”

So, if you don’t want to be part of this list, you need to keep the check out process simple, transparent, and clear. Make sure your Marketplace plugin for multiple providers has an easy check-out function.

However, if you are already experiencing a troubled checkout process, consider the following tips to reduce shopping cart abandonment:

  • Keep the back button completely visible
  • Direct customers on the same domain
  • Do not use alternate navigation when checking out
  • Try to give real-time support

5. Simple Refund Policy

A structured and transparent reimbursement policy strengthens customer confidence.

With this marketplace feature, you can make your brand trustworthy and convert more leads into loyal customers.

When you are convinced of your products or services, support your customers with a full / partial refund model. It also shows your care for her. Therefore, as part of firsthand customer service, your multi-vendor plugin must have a clear and robust refund policy.

6th Customer support with LiveChat function

Another mandatory feature is the LiveChat feature as it is the leading digital contact method for online customers. When purchasing products or services, customers may have various problems or questions. By visiting them at the right time, you can easily turn them into prospects.

“More than 41% of customers expect live chat on your website

If they don’t get the support in a timely manner, there is a high chance they will move to other marketplaces. This is certainly not good for your brand reputation.

In this case, a LiveChat function could solve all of these problems and give customers a real-time response from the customer representatives. This allows customers to share their opinions, suggestions, and feedback with your support team.

7. Payment gateway availabilities

Your marketplace multi-vendor plugin must have popular payment gateways so that your buyers can easily make the purchase. Like Paypal, Stripe, or direct bank transfer.

Make sure that any payment gateways your customers prefer are fully compatible with your marketplace. This confirms simple transactions for visitors to your marketplace. So you should consider this marketplace preference before deciding on a multi-vendor plugin.

8. Easy navigation on the product page

Product pages are an integral part of a marketplace. Beautiful and well-structured product pages with related information will help buyers visit your website and shop for their daily needs easily.

Irrelevant information on the product page can mislead your customers. And this can keep them from staying in your business. Always keep your product page simple and relevant.

And most importantly, your preferred multi-vendor plugin has a simple page setup quality. So that you can quickly create your shop pages and install essential elements according to your client’s attributes.

9. Clear product description with details

Clear Product description Convince customers to buy this product most of the time. It helps them to read the product, compare it and match it with their needs.

Almost every multivendor plugin these days has this cool feature for displaying product descriptions in-store. With these plugins you can upload, edit, publish products and attract more visitors to your website in an attractive way.

10. Analytics Feature Track Customer Activity

Last but not least, analytics function. Analytics helps you to find out your customer personality. For example, you can find out their locations, likes and dislikes, activities, etc.

This data helps you to find various clues about your customer activities. And you can easily improve your strategy to provide a more refined service in line with your expectations. You can also use your customer activities to plan your marketing strategies.

Most plugins, however, offer this function in their premium version. So try to use the free version if this feature is available. Otherwise, choose the premium version to unlock advanced functions to analyze your customers more actively.

Consider these ten factors carefully to avoid costly market errors.

Build and live your very first online marketplace today!

A marketplace offers customers a variety of options to choose from. This market model already touches millions of hearts by offering world class eCommerce services. Like eBay, Shopify, and Alibaba, they allow people to review a wide range of products in the same category and buy them when needed.

So why wait Let’s build your very first marketplace and start making a profit immediately.

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