How The Laundry Woman noticed 5X progress in contractor quantity in a single yr

Susan Loft, CEO of Australia-based Mobile Laundry Laundry lady, faced a great growing pain in her business. She had to hire more contractors (the people who pick up, wash, and drop off clients’ laundry) to grow the business, but she spent an increasing amount of her time planning, interviewing, and tracking candidates. And after all that time, 90% of candidates wouldn’t show up for their interview!

Susan knew she needed to automate her recruiting process, but her needs were more personalized than the traditional off-the-shelf systems could provide. When she discovered ActiveCampaign, she fell in love with flexibility. She was able to develop a process that combines automation with a human touch and is precisely tailored to her business needs. This improved process saved her time and reduced the number of candidate no-shows from 90% to 10%.

She now spends less time on the recruiting process and has successfully increased the percentage of candidates who showed up for her interviews from 10% to 90%.

Much of Susan’s success comes from her ability to gather information and keep in touch with her candidates. Try it Sync offers from the recipe for form submission automationand quickly create a similar automation.